Chief Marketing Officer — HVAC/Home Services.
Jacksonville, FL | Full-Time | In-Person.
Bold City Heating & Air is a local, family-owned company looking for an outgoing, creative, and organized Marketing Specialist to help grow our presence throughout Northeast Florida.
This is a hands-on position for someone who enjoys creating social media content, meeting people, attending community events, and turning local connections into business opportunities.
Please do not call our office regarding this position. Apply accordingly and you will be contacted if qualifications are met.
What You’ll Do:
- Manage social media: Plan, create, and publish content for Facebook, Instagram, TikTok, LinkedIn, and Google Business Profile.
- Capture content: Visit job sites to photograph installations, film short videos, interview technicians, and collect customer stories with permission.
- Build local relationships: Represent Bold City at chamber meetings, networking groups, neighborhood events, and business associations.
- Develop referral partners: Connect with realtors, property managers, home inspectors, neighborhood organizations, and local businesses.
- Coordinate community events: Organize sponsorships, vendor booths, giveaways, and other opportunities to introduce Bold City to local homeowners.
- Promote seasonal specials: Create and coordinate social posts, flyers, email campaigns, and other promotional materials.
- Engage our audience: Respond to social media comments and messages and route customer requests to the office.
- Support customer retention: Help coordinate referral campaigns, maintenance reminders, customer appreciation, and system anniversary campaigns.
- Keep marketing organized: Maintain a content calendar, track projects, coordinate vendors, and stay within approved budgets.
- Track results: Report on leads, booked appointments, referral activity, and campaign performance.
What We’re Looking For:
- Experience with Home Services marketing (required).
- Five or more years of experience in marketing, social media, community outreach, or a related role (required).
- Experience with measuring marketing-driven data, KPI's, and revenue (required).
- Comfortable introducing yourself, building relationships, and representing the company professionally.
- Strong writing, organization, and communication skills.
- Experience with Canva and basic photo and video editing.
- Ability to create engaging short videos and social media content.
- Comfortable working independently and following through on projects.
- Valid driver’s license and ability to travel locally.
- Availability for occasional evening or weekend events.
Compensation & Benefits:
- 70,000-90,000 annual base salary + performance bonus.
- Health, dental, and vision benefits.
- Paid time off and paid holidays.
- Mileage reimbursement or company transportation for approved business travel.
- Opportunity to grow with a local, family-owned company.
To Apply:
Send your resume along with examples of social media accounts, videos, campaigns, or community events you’ve helped manage. Tell us why you would be a great Chief Marketing Officer (CMO) for Bold City Heating & Air.