Bold City Heating & Air
Marketing Specialist
Jacksonville, Florida•Full-time
$50,000 - $60,000 annually
$50,000 - $60,000 annually
About the Job
Marketing Specialist — HVAC/Home Services.
Jacksonville, FL | Full-Time | In-Person.
Bold City Heating & Air is a local, family-owned company looking for an outgoing, creative, and organized Marketing Specialist to help grow our presence throughout Northeast Florida.
This is a hands-on position for someone who enjoys creating social media content, meeting people, attending community events, and turning local connections into business opportunities.
What You’ll Do:
- Manage social media: Plan, create, and publish content for Facebook, Instagram, TikTok, LinkedIn, and Google Business Profile.
- Capture content: Visit job sites to photograph installations, film short videos, interview technicians, and collect customer stories with permission.
- Build local relationships: Represent Bold City at chamber meetings, networking groups, neighborhood events, and business associations.
- Develop referral partners: Connect with realtors, property managers, home inspectors, neighborhood organizations, and local businesses.
- Coordinate community events: Organize sponsorships, vendor booths, giveaways, and other opportunities to introduce Bold City to local homeowners.
- Promote seasonal specials: Create and coordinate social posts, flyers, email campaigns, and other promotional materials.
- Engage our audience: Respond to social media comments and messages and route customer requests to the office.
- Support customer retention: Help coordinate referral campaigns, maintenance reminders, customer appreciation, and system anniversary campaigns.
- Keep marketing organized: Maintain a content calendar, track projects, coordinate vendors, and stay within approved budgets.
- Track results: Report on leads, booked appointments, referral activity, and campaign performance.
What We’re Looking For:
- Two or more years of experience in marketing, social media, community outreach, or a related role preferred.
- Comfortable introducing yourself, building relationships, and representing the company professionally.
- Strong writing, organization, and communication skills.
- Experience with Canva and basic photo and video editing.
- Ability to create engaging short videos and social media content.
- Comfortable working independently and following through on projects.
- Valid driver’s license and ability to travel locally.
- Availability for occasional evening or weekend events.
- HVAC or home services experience is a plus, but not required.
Compensation & Benefits:
- 50,000-60,000 annual base salary +quarterly performance bonuses.
- Health, dental, and vision benefits.
- Paid time off and paid holidays.
- Mileage reimbursement or company transportation for approved business travel.
- Opportunity to grow with a local, family-owned company.
To Apply:
Send your resume along with examples of social media accounts, videos, campaigns, or community events you’ve helped manage. Tell us why you would be a great Marketing Specialist for Bold City Heating & Air.